A sustainable population is a prerequisite for regional development, although predicating economic growth on a continually expanding population is environmentally reckless. The South West has not yet had the conversation on an ideal population size, but there remains capacity for growth and a need to plan for a regional population of 300,000 by 2050.
Population forecasting by WA Tomorrow (2020) has been revised down as a result of very low migration numbers, a fact that will resonate for some years. For the South West the impact will be a greater number of aged persons, less aged to 14 years, and the dependency ratio will rise to28% by 2031 (DPLH 2019 revised), a trend consistent with other developed nations.
The regional population (183,500 in 2021) has grown steadily and at a faster rate than most of regional WA. The coastal strip remains popular with the Bunbury-Busselton axis being home to more than half of the whole region’s population and accounting for about 55% of the region’s workforce. The urban footprint that makes up Greater Bunbury accounts for about 80,000 people.
The fastest growing local government is the shire of Augusta-Margaret River, followed by the City of Busselton. The City of Bunbury is constrained by its boundary and is impacted by the social trend to have less persons per household. The Regional Australia Institute predicts that Greater Bunbury will grow to 172,700 by 2056 and Busselton will grow to 68,500.
Inland communities, from Collie through to Manjimup, are generally more constant and reflect the nature of communities based on primary industry. These communities also feature a higher median age group.
Figure 13 - Regional population, 2021-22 – South West
Source: Estimated resident population and components, Local Government Areas, Western Australia. Released April 2023
The South West is home to the Wadandi and Pibulmen dialect groups with Wagyl Kaip (Boyup Brook, Bridgetown, Walpole) to the East , Gnaala Karla Booja (Bunbury, Capel, Donnybrook, Balingup, Harvey, Collie and Mandurah to the north, and South West Boojarah (Busselton, Dunsborough, Margaret River, Pemberton, Nannup) through the Capes.
The South West Native Title Settlement is the largest Native Title settlement in Australian history and comprises six Indigenous Land Use Agreements (ILUAs) registered in 2021. ILUAs are expected to provide unprecedented opportunities for the region’s traditional custodians, and efforts are already being made to boost economic engagement through procurement and government projects.
Regional communities are bound by sports and high rates of participation, particularly organised sport. Competition fuels community identity, inclusiveness and a sense of belonging.
The United Nations Office on Drugs and Crime promotes sports and related activities to prevent crime and to effectively build resilience of at-risk youth. Strengthening the life skills of youth is a key objective of UN’s 2030 Agenda for Sustainable Development in order to encourage social inclusion and links across race, gender and age.
While socially important, sports and recreational industries are generally under-rated as economic drivers for smaller industry sectors, community cohesion and tourism. They contribute to economic diversity and generate opportunity. As greater value is put on personal time and interests, discretionary spending boosts sectors from recreational fishing to racing and pacing. The South West racing and pacing industry contributes $58.3m to the economy each year, employing more than 550 people. Bunbury Turf Club has $17m in ongoing track upgrades to be completed by 2023 and is looking ahead with the rezoning of its land to mixed use, enabling redevelopment to support further investment in the facility and economic uplift as the track supports year-round racing.
Offering unsung value to the recreational sector are community sports facilities as regional and intra-regional attractors for events that drive visitation. So too are motorsport facilities such as Manjimup Cosy Creek, Bunbury Speedway and Collie Motorplex, the latter features a 2.6km track, the longest in WA. Given its out-of-town location and proximity to overnight accommodation, Collie Motorplex has genuine potential to rival the State’s premier circuit over the long term.
While traditional structured sport remains popular, recreational activities have seen growth. The South West has a growing network of tracks and trails from the walk and cycle iconic tracks and trails (Bibbulmun 1,003km, Munda Biddi 1,051km and Cape to Cape 123km) to bridle trails, kayaking and various other speciality routes from the arts to food and wine.
Everyday participation bridges differences in race, faith, gender and age which leads to greater social cohesion. Tracks and trails enhance liveability, provide access to nature, they educate and positively brand the South West.
Socio-Economic Indexes for Areas (SEIFA), Australia 2021
South West - 991
Augusta-Margaret River - 1031
Boyup Brook - 995
Bridgetown-Greenbushes - 1,000
Bunbury - 944
Busselton - 1,019
Capel - 1,016
Collie - 908
Dardanup - 1,006
Donnybrook-Balingup - 987
Harvey - 998
Manjimup - 959
Nannup - 978
Compared with the State as a whole, people in the South West are more likely to be married, own their own home, live in lower density areas and have lower levels of mortgage debt. However, the region scores below the average based on the Socio-Economic Indexes For Areas (SEIFA) which measures relative disadvantage – employment, income levels, educational achievement and internet access. SEIFA scores have flaws but do provide a general picture, noting where interventions would be useful.
Weekly household incomes are most commonly in the $2,000-$3,499 range, with more than a quarter of all households falling in these statistical brackets. The figures may trend slightly higher since Census data relates to the area where the person was resident at the time ie. the region’s FIFO workforce would be recorded in other area data.
The economic contribution of the arts is well recognised in the South West. The region features Australia’s largest film prize through CinefestOZ, Western Australia’s premier country music event at Boyup Brook and a multitude of food-related events which contribute to the regional brand through promoting excellence in agricultural production. Events drivers include the Cherry Harmony Festival, Truffle Kerfuffle and Cabin Fever Festival among many others that include premium wine and food as key components of mixed packages.
The Capes region features Margaret River Open Studios which attracts 25,000 visitors each year to experience art in many forms. There are music events from the Bridgetown Blues and Boyup Brook Country Music, to Busselton’s Jazz by the Bay and Bunbury’s Groovin’ the Moo for young audiences. The region has a wealth of cultural connections that add to the economy and provide visitation triggers.
The South West Natural Resource Management region incorporates 26 LGAs and is at the heart of the South West Botanical Province, one of only 36 biodiversity hotspots in the world, highlighting its rich diversity of flora and fauna. The NRM region also features four wetland systems of international significance recognised under the Ramsar Convention. The coastal environment is one of the South West’s greatest assets in cultural, community, economic and environmental value. The Southern Forests are also of great value, noting that two-thirds of the entire region is made up of State forest, National Parks and regional parks.
The region enjoys a Mediterranean climate with hot dry summers and wet winters. The region is facing climate pressures, particularly declining rainfall and sea level rises. CSIRO’s most comprehensive assessment of water yield found that the South West was one of the most water-challenged regions in Australia, noting a 15% decline in rainfall since 1975. With modelling suggesting a declining surface water yields of 24% in the next decade(CSIRO) then water issues must be considered a regional priority.
Further, the Bureau of Meteorology reports that temperatures have increase by 1.44˚C (BoM 2020) since records began in 1910 and the Climate Commission found that local sea level rises have been the highest in Australia at 7.4mm/pa since the early 1990s, a combination of isostatic and eustatic influences. In 2010 the WA Planning Commission specified that SLR should be taken as +0.9m by 2100 while a 2022 CoreLogic study identified four of five South West suburbs as the most at risk of storm surge and coastal erosion in the whole of WA.
The South West is Australia’s canary in the cage, pointing to opportunities for academic research and pilot interventions in climate adaptation strategies in everything from home design and energy to bushfire and extreme weather events.
It is an increasing challenge to manage risks posed to the South West which is under pressure given that its landscapes are a draw card that in turn requires management to save it from those who seek to experience its natural beauty